The Financial Fundamentals You Need for Business Success

Whether you are a seasoned business owner or new to that role, you may or may not realize the level of financial fluency you have or need.

Over the years, clients have often expressed that gaining a deeper understanding of essential financial statements makes a positive difference that impacts every aspect of the health of the company.

For example, Jonathan Eubank, CEO and Founder of High Country Low Voltage used to spend many sleepless nights trying to gain traction in his business. He expressed often how he wasn’t truly paying attention to his financial reports in a way that helped him make decisions that impacted the company.

After working with Rick on his financial intelligence and fluency, Jonathan said, “I now know which financials to review regularly and understand what indicates a red flag. This enables me to be proactive about addressing issues before they become serious and facilitates decision-making that supports reaching our company’s goals. We’ve grown exponentially since working with Rick.”

Have you mastered the financial fundamentals you need for consistent business success and growth?

Another client, Bernardo Slovinsky, Founder of Electric Styles, was undergoing huge growth in his business but wasn’t certain how his business was performing overall. He said, “After helping get the books in shape, Rick was able to help me set goals for my business by making decisions based on the numbers. Rick personally taught me how to pull and read a balance sheet, P&L, and tax returns. As a young business owner, these were things I was just never exposed to, but now cannot make a decision without.”

As a business owner or CEO, your ability to make the best decisions for your company is dependent on your financial fluency – your ability to identify, analyze, and interpret your most essential financial documents.

To help business owners become more financially fluent, Rick Arthur – the CFO with a CEO perspective – has developed a solution that will help them feel confident about how to read, interpret, and analyze their financial statements, and make numbers-driven decisions to positively impact their business.

It’s called Financial Fundamentals for Business Owners (FFBO), and launches in April, 2024. The program teaches small business owners how to:

  • Identify which financial statements you should be receiving on a consistent basis.
  • Interpret and make decisions based on financial data.
  • Build a meaningful and actionable profit plan.
  • Calculate how much working capital you need.
  • Bounce ideas off other privately held business owners.

Additionally, business owners will receive one-on-one business financial consulting from Rick to help address their company’s unique needs.

Not only will you become financially fluent, but the overall health of your business will benefit dramatically through this program.

Written by

Rick Arthur is a CFO whose expertise is built on Financial Intelligence and 35 years in senior financial roles. Coupled with a CEO’s perspective and the experience of building his own $20 million company, he brings a unique depth of insight into business from the top down. Wired to get to know people, Rick works hand-in-hand with business owners of intentional, growth-oriented companies, solidifying relationships as a trusted advisor and confidant to his clients. He leverages his experience to help business owners gain traction and stay laser-focused on the company’s vision, cash flow, and profitability – all while creating big picture solutions for strategic planning, growth and sustainable success.