To run a financially healthy company, you must know your numbers. This fundamental practice is paramount to understanding your current financial position and how it may impact your future growth objectives.
If yours is like most companies, you typically prepare annual budgets, or profit plans, for the accounting year. But with short term changes in the business climate still a reality of our future, it’s difficult to project for an entire year. Your profit plan also needs to consider the near term.
Challenges associated with the coronavirus pandemic have illustrated how unpredictable both life and business can be, and that change can happen quickly. You can’t foresee and plan for every event and change, especially those associated with external factors, but you can develop the tools to be resilient. It starts with knowing where you stand and where you want to go.
Cash is the fuel for your business. Without it, you can’t keep moving forward and continue to operate. That’s why cash flow forecasting is by far the most important cash management tool for business.